Plagiarism is rarely a concern for internal communicators. In many cases, whatever corporate program you’re writing about has been written about before, and you’ll have heaps of existing material to steal from. It’s not only fine to do this, it’s often important to do so. The way you talk about a program or policy is […]
The Uncanny Valley of Communication
Here’s a fascinating question. How aware do you have to be that you’re being sold a bill of goods before you put up your defenses and refuse to buy it? Who hasn’t been swayed—or at least tempted—by a cleverly-worded (or hip-looking) ad, choosing one product over another even while knowing they were probably about to […]
Is Writing Dead?
I was talking to someone recently about some possibilities for presentation topics at a conference. She’d suggested a few options relating to work-life communications or social media. I said, “What I’d really love to do is a writing workshop.” “Writing?” she asked. “Who writes anymore?” I sort of understood what she meant. When we talk […]
