Your organization has a crackerjack communications team. They really know their way around language. And most of the time, you feel confident handing off a job to them.
But when you need to convey something about work-life, flexible work, diversity and inclusion, CSR, or what it means to be a great employer, they just don’t seem to get it.
It’s not their fault. They may not have a lot of experience writing about such topics. You, yourself, might be trying to put something in writing that your company’s never before put in writing. You might need help developing not only the words, but the content.
Wouldn’t your life be easier if you could hand your communications over to someone who knew what you were trying to say? Who had resources on hand to help you not only with language but with content? Who could describe the business benefits of inclusion to managers? The responsibilities entailed in a working flexibly to employees? The quality and usefulness of a dependent care program to caregivers?
Imagine leaving the work to someone who attends the conferences, reads the blogs and networks with leaders in the field. Someone who stays up-to-date with work-life, flexibility, CSR, diversity and inclusion and other growing areas, as well as with the rapidly-changing world of communications. Someone who can advise you on language and content.
I started writing “great workplace” communications in 1985 and my understanding and knowledge have grown right alongside the field. Today, companies turn to me because I’m an expert not only in how to say it, but in exactly what it is you need to say.
Get in touch with me today to discuss your project—big or small. Then sit back and relax.
